Postal Pals
For more than two centuries, the United States Postal Service has been an essential part of American life, delivering letters, packages, and vital communications to every corner of the country. As digital technology continues to reshape how people communicate, this project explores new ways to celebrate the experience of handwritten correspondence and inspire greater participation in the postal system.
For generations, pen pals have fostered meaningful relationships, encouraged literacy, and introduced people to the tradition of letter writing. This concept reimagines that tradition through a nationwide USPS initiative, creating opportunities for connection while highlighting the dedication of the postal workers who make every exchange possible.
PERSONAL PROJECT
Skills
Advertising
Art Direction
Social Media Design
UX & UI Design
